| Experience |
7 Years |
Salary |
- |
| Job Type |
Permanent |
Category |
Marketing |
| Qualification |
Bachelors |
Location |
Ontario (Canada) |
| Posted on |
2018-03-28 |
Last Date |
- |
Description
At Rogers we're for sustaining you on a journey to a worthwhile career. Whether you're a developer, an analyst, or a customer care consultant, Rogers is the platform where dreams become reality. We embrace change, and find ways to do better and we deliver on that commitment by fostering an environment of enthusiasm and originality for all people.
Within the Media Business Unit, the Rogers Media Digital Content & Publishing team is looking for a strategic and innovative individual to control and assemble the Facebook existence across the breadth of our Media Brands. Reporting to the Director, Social Media & 3rd Party Platforms , the Social Media Manager for Face book will work cross-functionally with Editorial, Marketing, Product and Insights to grow and engage audiences on Facebook for beloved Canadian brands like Maclean's, Today's Parent, Flare and Chatelaine.
Job Responsibilities
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Increase audience & Monetization Opportunities
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Build key social metrics and plans that align to business goals
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By Utilizing social-platform skills to scale and increase each brand's social existence and engagement through a paid, owned and earned media lens
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Make parallel monetization efforts across editorial and sales, ensuring efficient execution of revenue opportunities
Content Analysis & Platform Management
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Constantly offer best-in-class strategic recommendations on content, distribution and expansion opportunities to position media brands as leaders within the Facebook environment
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Make sure efficient roll-out and assessment of new platform capabilities and betas
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Examine opponent activity, and using our suite of analytic tools provide recommendations around optimization of content frequency, formats, and topics to deepen audience meeting and achieve to gain market share
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Hold user access, control, account creation & updates of all platforms and tools include Facebook Business Manager, Crowd Tangle and Hoot suite
Optimize for Social Media Results
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Create and track KPIs, facilitate ongoing negotiations with edit leads and marketing team on recommendations and actions to attain objectives
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Commune and keep on an ongoing basis with editorial to highlight opportunities
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Convey training and education on Facebook best practices to make sure finest in class executions
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Good Knowledge of Face book paid spend management and Face book business manager account, contributing expertise on paid spend optimization as needed
Job Requirements
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One should have Bachelor's Degree.
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Minimum 7 years of experience in social, digital marketing, digital media or digital agency
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Proven evidence of working in well organized environments, dealing people and processes across several stakeholders, businesses and processes at a large company
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Existing relationship with social media platforms and clear knowledge of emerging technologies, platforms and their benefits to business
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Good Knowledge of the native social media platforms publishing, analytics and ads capabilities as well as third party vendors such as Hoot suite, Crowd tangle, etc.
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Proven ability in tactical development and successful release on social plans
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Huge analytical background with concrete level of knowledge of the social analytics that drive loyalty, ROI and build brands
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Strong oral, written, interpersonal communications and presentation skills.
How to Apply
Interested candidates can apply by clicking on the following link
https://ca.tiptopjob.com/search/jobs/79439249_-social-media-manager-facebook-toronto-ontario-canada-_job.asp
